New redesign showcases Bella Collina’s luxury lifestyle and Club experiences while enhancing usability and visibility in traditional and AI-powered search.
ORLANDO, FL, UNITED STATES, October 8, 2026 /EINPresswire.com/ — Xcellimark, an Orlando-based digital marketing agency and long-standing HubSpot Solutions Partner, has launched a redesigned website for Bella Collina, Central Florida’s premier private golf and lakefront community.
The updated BellaCollina.com brings the character and breadth of the 1,900-acre gated community to life online, showcasing its luxury real estate, Club lifestyle, championship golf, upscale dining, spa experiences, luxury destination weddings, private event venues, and distinctive Central Florida setting.
Xcellimark redesigned and developed the website to better represent Bella Collina’s luxury brand while simplifying access to its extensive offerings. Immersive imagery, streamlined navigation, refreshed content, and responsive design provide a seamless user experience on smartphones, tablets, laptops, and desktop computers.
“The updated website gives people a much better sense of the Bella Collina experience before they ever arrive,” said Stacy Sewell, General Manager of The Club at Bella Collina. “The imagery and design reflect the beauty and character of the community, while making it easier for visitors to explore everything Bella Collina has to offer.”
A Website Designed Around Bella Collina’s Audiences
Because Bella Collina serves prospective homeowners, Club members and guests, couples, and event planners, the redesigned site organizes content around the different reasons people visit BellaCollina.com. Streamlined navigation and a more intuitive site structure make it easier for each audience to move from broader information about the community to the specific properties, experiences, services, or venues they want to explore.
The new structure also creates stronger connections among related content across the site, allowing visitors to discover more of Bella Collina as they follow a natural path based on their interests.
“Bella Collina brings together an exceptional setting, luxury amenities, and experiences that make the community truly unique,” said Spencer Schar, President of The Club at Bella Collina. “The redesigned site gives us a stronger way to share what makes Bella Collina such a special place with the people who want to live here, become members, visit, or celebrate an important occasion with us.”
Optimized for Search and AI Discovery
The project also addresses changes in how people find information online. In addition to Search Engine Optimization (SEO), Xcellimark incorporated Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategies into the site’s content and structure. These practices support visibility in traditional search and make Bella Collina’s information easier for answer engines and generative AI platforms to understand and reference.
“Bella Collina has an exceptional brand defined by its distinctive setting and luxury lifestyle,” said Scott Lambert, President of Xcellimark. “Our focus was to showcase the community in a way that represents the Bella Collina brand and strengthens its visibility through traditional search and emerging AI platforms.”
The redesign also provides Bella Collina with a flexible digital platform to showcase new real estate offerings, Club experiences, luxury weddings, private events, and future additions to the community.
About Xcellimark
Xcellimark is a digital marketing agency based in Orlando, Florida, specializing in marketing strategies, sales enablement, and HubSpot solutions. In business since 2001, the company has earned 19 industry awards for excellence in digital marketing, web design, and growth strategy. Xcellimark has also maintained an A+ rating with the Better Business Bureau for the past 20 years, reflecting its long-standing commitment to integrity and client success. As a Certified Platinum HubSpot Solutions Partner, Certified HubSpot Trainer, and leader of a HubSpot User Group, Xcellimark helps organizations maximize the value of the HubSpot platform to drive measurable business growth. For more information, visit www.xcellimark.com.
About Bella Collina
Bella Collina is a private, gated 1,900-acre golf and lakefront community in Montverde, Florida, near Orlando. Set among rolling hills and scenic lake views, the community features luxury residences and homesites, a 75,000-square-foot Tuscan-inspired clubhouse, a Sir Nick Faldo-designed championship golf course, a resort-style pool, The Spa at Bella Collina, a fitness center, five Har-Tru tennis courts, three pickleball courts, upscale dining, and luxury wedding and event venues. For more information, visit www.BellaCollina.com.
Scott Lambert
Xcellimark
scott@xcellimark.com
Visit us on social media:
LinkedIn
Instagram
Facebook
YouTube
X
Legal Disclaimer:
EIN Presswire provides this news content “as is” without warranty of any kind. We do not accept any responsibility or liability
for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this
article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
Media gallery
